Dealership playbooks

Dealership playbooks: start from the goal

Each playbook starts from one goal a dealership actually has — more leads, faster response, more used inventory, a lower cost per car sold — and walks the steps to reach it: who does each step, what to measure, and how long it takes. Where a step runs on AUTONOMi, the playbook names the module that does it.

Which goal do you want to reach?

  1. 016 steps

    How to get more leads for a car dealership.

    A six-step plan to get more car dealership leads: inventory-anchored ads, native lead forms, content AI search can cite, fast follow-up and budget by source.

    AEGISECHOPRISMAXIOMGet more leads
  2. 026 steps

    How to implement AI in a car dealership.

    A 90-day plan to implement AI in a car dealership: pick one goal, connect accounts, start with one lane, add approvals and an audit trail, then widen it.

    Your teamAEGISAXIOMECHOImplement AI in your dealership
  3. 036 steps

    How to answer every dealership lead within five minutes, day or night.

    A step-by-step playbook to answer every dealership lead within minutes: one intake, an owner per lead, AI follow-up in your voice, consent, and a hand-off.

    PRISMAXIOMAnswer every lead in 5 minutes
  4. 046 steps

    How to get more used cars from your own customers' trade-ins.

    A dealer playbook for more used inventory from trade-ins: your own trade-in app, guided photos, an AI condition report, and a fast manager's offer on each.

    AEGISTrade-inYour teamMore used inventory from trade-ins
  5. 056 steps

    How to lower your cost per car sold.

    Lower your dealership's cost per car sold: count every fee and dollar against units sold, drop fees tied to ad spend, advertise only stock, answer every lead.

    Your teamAEGISPRISMECHOLower cost per car sold
  6. 066 steps

    How to keep dealership ads OEM-compliant.

    Keep dealership ads OEM-compliant: write the rules down, check every ad before it ships, state price and terms in the ad, keep offers current, log every change.

    AXIOMAEGISKeep ads OEM-compliant
  7. 076 steps

    How to get your dealership recommended by ChatGPT.

    A step-by-step plan to get your dealership cited by ChatGPT, Perplexity and AI Overviews: answer real questions, publish weekly, keep facts verified and dated.

    ECHOATLASYour teamGet recommended by ChatGPT
  8. 085 steps

    How to run marketing for a dealer group.

    A step-by-step plan for dealer group marketing: one standard for every rooftop and brand, each store's own inventory and budget, and one auditable record.

    AXIOMAEGISECHOMarketing for a dealer group

Looking for the background first?

The guides explain each topic — what it is and how it works — before you pick a goal.

AI marketing for dealerships

Want these steps run for you?

AUTONOMi runs the advertising, content, follow-up and compliance steps in these playbooks for your store every day. Generate a free proposal to see what it would run for you.

Evergreen · How to for dealers

AUTONOMi Playbooks

Step-by-step guides for the operational decisions dealers make every week — attribution, budget, AI-answer-engine visibility, BDC ops.

See all playbooks
Or skip the DIY

Don't want to run these playbooks yourself?

AUTONOMi executes every one of these operations for your dealer group — attribution cadence, LLMO instrumentation, BDC rebuild, budget reallocation — as a subscription. Same discipline, none of the ops load.

  • Playbooks work only when someone runs them every week. AUTONOMi never skips a Monday.
  • Every decision hash-chained through AXIOM. Full audit trail, not a black box.
  • Flat monthly fee. No agency % of spend. Cancel any time.