Google Ads for dealers

Google Ads for car dealers, run by AI.

AUTONOMi's AEGIS plans, launches and optimizes a dealership's Google Ads — Search, Performance Max, Demand Gen and YouTube — anchored to the store's live inventory and reviewed for OEM-brand and ad-compliance. You own the Google Ads account; AUTONOMi runs it on one flat monthly fee, never a percentage of your spend.

Definition

What are Google Ads for a car dealership?

Google Ads for a car dealership are the paid campaigns a store runs across Google Search, Performance Max, Demand Gen and YouTube to put its vehicles and offers in front of in-market shoppers. Done well, they're anchored to the dealership's live inventory so the cars advertised are actually on the lot, and the budget follows the searches most likely to turn into showroom visits and leads.

How it works

How does AUTONOMi run a dealership's Google Ads?

AEGIS builds and optimizes the campaigns; you keep the account and the flat fee.

Every Google campaign type, built for you

AEGIS plans and launches Search, Performance Max, Demand Gen and YouTube campaigns, structured around the store's models, trims and current offers.

Anchored to live inventory

Campaigns read the store's live inventory, scraped from its own website and OEM sources, so ads promote vehicles actually in stock rather than sold or phantom units.

Optimized autonomously

AEGIS continuously adjusts bids, budgets and targeting based on performance, so spend follows what's working instead of waiting on a monthly agency check-in.

OEM-compliant creative

Every ad clears OEM brand and co-op compliance review before it runs, and every decision is written to a hash-chained audit trail.

Do I keep my own Google Ads account?

Yes. The Google Ads account, its history and its data stay in the dealership's name. AUTONOMi operates it for you rather than locking your campaigns inside an agency account you can't take with you.

Does AUTONOMi mark up my ad spend?

No. Your Google Ads budget is your own and is never marked up. AUTONOMi charges a flat monthly platform fee, so there's no percentage-of-spend incentive pushing your budget higher.

Built for car dealerships and dealer groups — a single rooftop or a multi-rooftop group. Every store runs its own inventory-anchored campaigns, content and follow-up, with consistent governance and reporting across the group.

Questions

Google Ads for dealerships, answered

What are Google Ads for a car dealership?

Google Ads for a car dealership are paid campaigns across Google Search, Performance Max, Demand Gen and YouTube that put the store's vehicles and offers in front of in-market shoppers. AUTONOMi's AEGIS builds and optimizes them, anchored to the store's live inventory.

Which Google campaign types does AUTONOMi run?

AEGIS runs Search, Performance Max, Demand Gen and YouTube campaigns for the dealership, structured around its models, trims and current offers, and adjusts them continuously based on performance.

Do the ads match my live inventory?

Yes. Campaigns read the store's live inventory by scraping its own website and OEM sources, so a sold unit stops being advertised and ads feature vehicles that are actually on the lot.

Who owns the Google Ads account?

You do. The Google Ads account and its data stay in the dealership's name. AUTONOMi runs the campaigns for you rather than trapping them in an agency-owned account you can't take with you.

Does AUTONOMi take a percentage of my ad spend?

No. Your ad budget is your own and is never marked up. AUTONOMi charges a flat monthly platform fee from $999 to $2,999, with no percentage-of-spend cut.

Are the ads OEM-compliant?

Yes. Every ad passes OEM brand and co-op compliance review through AXIOM before it runs, and every decision is written to a hash-chained audit trail so there's a tamper-evident record of what ran and why.

Keep reading

Recommended reading

See the Google Ads AUTONOMi would run

Generate a free proposal to see the exact Google campaigns AUTONOMi would build for your store — no budget moved, no quote-to-find-out.

Evergreen · How to for dealers

AUTONOMi Playbooks

Step-by-step guides for the operational decisions dealers make every week — attribution, budget, AI-answer-engine visibility, BDC ops.

See all playbooks
Or skip the DIY

Don't want to run these playbooks yourself?

AUTONOMi executes every one of these operations for your dealer group — attribution cadence, LLMO instrumentation, BDC rebuild, budget reallocation — as a subscription. Same discipline, none of the ops load.

  • Playbooks work only when someone runs them every week. AUTONOMi never skips a Monday.
  • Every decision hash-chained through AXIOM. Full audit trail, not a black box.
  • Flat monthly fee. No agency % of spend. Cancel any time.